Tiger Balm has risen from the ancient courts of Chinese emperors to worldwide prominence. It all began when Aw Chu Kin, a Chinese herbalist working in the Emperor’s court, left China and set up a small medicine shop called Eng Aun Tong in Rangoon in the late 1870s, where he would make and sell his special balm that was effective in relieving all kinds of aches and pains.
When Aw Chu
Kin died in 1908, he left his business to his two sons Aw Boon Haw (meaning
‘gentle tiger’) and Aw Boon Par (meaning ‘gentle leopard’). They took the business to Singapore and
successfully sold their balm to surrounding countries like Malaya, Hong
Kong, Batavia, Siam, and various cities in China. Aw Boon Haw was the marketing
genius who named the product Tiger Balm. Tiger Balm has since been immortalized
as one of the world’s best-known pain-relieving formulations. The rest as they
said, was history.